Content Strategy

What content is Wild looking for?

Authentic, product-forward content that integrates Wild naturally. What performs best:

- Bathroom routine or unboxing content
- Sustainability storytelling. Why you made the switch
- Refill process content (especially Reels and TikToks)
- Before/after or review-style content with genuine opinion

Content that leads with your personal story and mentions Wild organically consistently outperforms branded-looking posts.

Do I need content approved before posting?

Standard affiliate content: no approval required. Create and post freely within brand guidelines and disclosure rules.